MJINI Case Study - 1100 Words

MJINI Case Study (Case Study Sample) Content: Student nameSupervisor nameSubject titleDate.MJINI caseIn 1999, Patrick Walsh and Jeffery Meade founded MJINI-urban youth enterprise; a research company to help sales firms gain insight of the market they were unable to reach. There were other companies providing the same services or services almost similar to what Jeff and Patrick offers. However the two, as both business graduate and young entrepreneurs, not only did they know what to sell, they knew how and where to find it. Little capital, lack of experience and attracting customers were their main challenges.The business venture Patrick and Jeff were investing in, to them, it was an interesting and ideal opportunity for them. This is because; for one, both were graduates of the Babson College. At Babson, they got introductions to a number of business network contacts. Babson also sponsored them to attend business conferences, equipping them with experiences about entrepreneurship. The introduction to business and their passion for entrepreneurship was a driving force in their venture. Secondly, Jeff and Patrick were both young at the time, and they were brought up in communities through which they gained characters that could enable them succeed in their venture. Their age would enable them to relate well to the youth, and their background ensured they would relate well to different cultures. These features made the business opportunity very interesting for the two young entrepreneurs.In addition, the market was very wide. MJINI main targets were the young consumer between the age of 12 and 34. According to one of the market estimates, which the MJINI had, 45.3 consumers, accounting for 890 billion annual spending, were between the age of 12 and 34. Another estimate showed that 70 million consumers spending 300 billion were of age between 14 and 24. The estimates showed that MJINI had a ready market to draw from it.To test the viability of their idea, Jeff and Patrick equipped themselves w ith recent measured estimates that showed how their target market performed. As expected, they learned that the market was heavily dominated by the youth whom they were focusing on. They also did research on their main competitors and from the result; they felt that the market was larger than their competitors would cover. They also found out that the competitors used the traditional and proven method of research. According to Jeff and Patrick, this was a weakness to capitalize on. They thought that being young and able to speak directly to the target consumers would put MJINI in a position to offer better and superior research than their competitors.Jeff and Patrick had gained experience with urban youth market shortly after starting their company; however, they still lacked experience selling their product. Potential customers had to see what MJINI had done before, to figure out whether to buy from them. Lack of experience provided many problems. To overcome these probl...

Financial Accounting Marketing and Operational Issues - 1375 Words

Financial Accounting Marketing and Operational Issues (Research Paper Sample) Content: Name:Course:Date:FINANCIAL, ACCOUNTING, MARKETING AND OPERATIONAL ISSUES FACING AIGAmerican International group has been the leading insurer in the world until February 2005 when its share value started going down drastically. This was caused by a certain AIG member company that oversold a type of unregulated quasi-insurance well known as credit default swaps ("CDSsà ¢Ã¢â€š ¬Ã‚ ) to banks, hedge money, and other monetary institutions. It shows that the company was uninformed about these credit swaps.Unlike the other insurance services vended by the Commercial Insurance Group and other secondary insurers, these quasi-insurance products are not synchronized by national insurance sectors or the centralized government. They made an assumption that a certain credit evasion is not likely to lead in to another default.ÂThis applies only in other forms of insurance that are state regulated and those conducted by the CIG. In this case, they did not consider the fact tha t economic markets are interlocked, and one credit evade tends to cause other defaults. CITATION Dam08 \l 1033 (Arguello, 2008)When the home and credit markets caved in, the owners of mortgage-sponsored securities gained enormous losses calling upon AIG to shell out. As AIGà ¢Ã¢â€š ¬s losses accumulated, its credit ratings plunged and it was obliged to position additional guarantee for its great bonds. AIG was unable to pay its CDS requirements and its security necessities. This was bringing AIG into failure and it was necessary for the Federal Reserveà ¢Ã¢â€š ¬s $ 85 bailout, in 14th September 2008. This in return outlaid a 79.9% fair play ante by the government and there was change of chairperson rapidly.The government wants to force all of AIGà ¢Ã¢â€š ¬s businesses into the MA market in order to get the Federal bailout refund as soon as possible. The big company can be sold within a few months. This will definitely lead to consolidation of its insurance market as a whole. AIGà ¢Ã¢â€š ¬s capitalization is down, stock values are down, credit ratings are down and therefore credit is hard to get. This normally would be a buyerà ¢Ã¢â€š ¬s market, but there are no buyers left. Sovereign wealth funds and private equity are not enough to do sufficient purchasing of the company.AIG is not the first to experience these kinds of problems. Robert S. Rachofsky a financial advisor said that many companies, due to need for capital, the need to avoid downgrades and the need to do transactions like acquisitions end up looking for foreign capital, asset sales and MA transactions. MA transaction which is merging into another company, are not commonly done in U.S because it becomes hard for shareholders to allow them to buy shares in the company they buy to. CITATION Rob08 \t \l 1033 (Lopatin, 2008)The company, for around five years has been producing false financial statements. Securities and Exchange Commission reported that AIG used these statements to paint a good picture to analysts and its investors. After the public knowledge of the companyà ¢Ã¢â€š ¬s state it has now acknowle... Financial Accounting Marketing and Operational Issues - 1375 Words Financial Accounting Marketing and Operational Issues (Research Paper Sample) Content: Name:Course:Date:FINANCIAL, ACCOUNTING, MARKETING AND OPERATIONAL ISSUES FACING AIGAmerican International group has been the leading insurer in the world until February 2005 when its share value started going down drastically. This was caused by a certain AIG member company that oversold a type of unregulated quasi-insurance well known as credit default swaps ("CDSsà ¢Ã¢â€š ¬Ã‚ ) to banks, hedge money, and other monetary institutions. It shows that the company was uninformed about these credit swaps.Unlike the other insurance services vended by the Commercial Insurance Group and other secondary insurers, these quasi-insurance products are not synchronized by national insurance sectors or the centralized government. They made an assumption that a certain credit evasion is not likely to lead in to another default.ÂThis applies only in other forms of insurance that are state regulated and those conducted by the CIG. In this case, they did not consider the fact tha t economic markets are interlocked, and one credit evade tends to cause other defaults. CITATION Dam08 \l 1033 (Arguello, 2008)When the home and credit markets caved in, the owners of mortgage-sponsored securities gained enormous losses calling upon AIG to shell out. As AIGà ¢Ã¢â€š ¬s losses accumulated, its credit ratings plunged and it was obliged to position additional guarantee for its great bonds. AIG was unable to pay its CDS requirements and its security necessities. This was bringing AIG into failure and it was necessary for the Federal Reserveà ¢Ã¢â€š ¬s $ 85 bailout, in 14th September 2008. This in return outlaid a 79.9% fair play ante by the government and there was change of chairperson rapidly.The government wants to force all of AIGà ¢Ã¢â€š ¬s businesses into the MA market in order to get the Federal bailout refund as soon as possible. The big company can be sold within a few months. This will definitely lead to consolidation of its insurance market as a whole. AIGà ¢Ã¢â€š ¬s capitalization is down, stock values are down, credit ratings are down and therefore credit is hard to get. This normally would be a buyerà ¢Ã¢â€š ¬s market, but there are no buyers left. Sovereign wealth funds and private equity are not enough to do sufficient purchasing of the company.AIG is not the first to experience these kinds of problems. Robert S. Rachofsky a financial advisor said that many companies, due to need for capital, the need to avoid downgrades and the need to do transactions like acquisitions end up looking for foreign capital, asset sales and MA transactions. MA transaction which is merging into another company, are not commonly done in U.S because it becomes hard for shareholders to allow them to buy shares in the company they buy to. CITATION Rob08 \t \l 1033 (Lopatin, 2008)The company, for around five years has been producing false financial statements. Securities and Exchange Commission reported that AIG used these statements to paint a good picture to analysts and its investors. After the public knowledge of the companyà ¢Ã¢â€š ¬s state it has now acknowle...

Taming of the Shrew Male Domination Essay - 1046 Words

Taming of the Shrew: Male Domination The Taming of the Shrew, by William Shakespeare, deals with marriage. The ideas explored are primarily shown through the characters of Petruchio and Katharina. We are introduced to the trials and tribulations which present themselves in their everyday lives. The characters bring up a traditional concept of male domination. Through the play we see the need for domination through Petruchio, and the methods he uses to dominate. While these ideas of male domination have remained a constant throughout the years, however recently there has been a change toward equality. Males continually want to be the best, being a distinct priority in their lives. Knowing that they are the best acts as a control†¦show more content†¦Putting Katharina in an embarrassing situation by embarrassing himself, Petruchio shows the great lengths to which he will go to tame her. Testing her mentality to see what shes made of. This scene is his first attempt to break her wildness. Starvation is another way Petruchio attempts to tame Katharina. Here take away this dish (4.3.44). He does this to the point that Katharina will do anything for food. The poorest service is repaid with thanks, And so shall mine before you touch the meat (4.3.45-46). His request is for her to thank him for the food. Katharina has trouble understanding this request because she does not understand why he is starving her in the first place. After a moment of debate, she gives in to her hunger and thanks Petruchio. I thank you, sir (4.3.47). Upon her thanking him we see the position of authority he holds over her. He dominates her with this type of treatment, by not allowing her to think for herself. She is in the same position as a falcon being molded into the perfect pet. He clearly upholds his higher position in the relationship. These actions show how Petruchio fills his void of domination, which is the way he has been socially constructed. He is challenging himself and showing off hi s male dominance through Katharina. Many times the void for domination is too great to be filled through taming a wife. If a relationship reaches the extent of physical violenceShow MoreRelatedThe Taming Of The Shrew By William Shakespeare Essay1990 Words   |  8 PagesThe Taming of the Shrew by William Shakespeare was written in the latter years of the Elizabethan Era. In this play, Shakespeare looks at the themes of womanhood, patriarchy, courtship, and marriage, which are topics prevalent in Elizabethan Era. Amongst citizens, the topics hold strict beliefs in the public space. This play that illustrates a woman with such self-control and individualism, get forced into the life of a weak woman beholden to her husband. A once strong and domination female characterRead MoreEssay on The Taming of the Shrew1781 Words   |  8 PagesThe Taming of the Shrew Examine the different ways in which Shakespeare presents the attitude towards marriage in the play, ‘The Taming of the Shrew.’ The Taming of the Shrew is one of Shakespeare’s earliest comedies, and it shares many essential characteristics with his other romantic comedies, such as Much Ado About Nothing and A Midsummer Night’s Dream. These characteristics include light-hearted and slapstick humour, disguises and deception and a happy ending in which most of the charactersRead MoreKate vs Kat: the Independent, Feminist Role Model2229 Words   |  9 Pagescritics placing twenty-first century values on ancient works, hoping to find elements of social equality where, often times, there is none to be found. For example, critics in recent years have attempted to describe William Shakespeares The Taming of the Shrew as a feminist work; however, it is largely the opposite. Petruccios actions can been seen as patriarchal, enforcing the generally misogynistic culture of the day, and Kate, the supposed feminist hero, is presented to both the characters inRead More Women in Shakespeares Much Ado About Noth ing and Taming of the Shrew1891 Words   |  8 Pagesresponsibility and property of their husbands (McBride-Stetson 189). Shakespeare, through his writings, illustrates the early modern period’s obsession with maintaining the legal subordination of women through marriage. Shakespeare’s leading lady in The Taming of the Shrew severely contrasts her obedient and demure sister and, in doing so, transcends the gender roles appropriated to her and, thus, must be tamed. In contrast, Much Ado About Nothing’s Hero plays the role of the ideal early modern woman until theRead More10 Things I Hate about You and The Taming of the Shrew1171 Words   |  5 PagesThe film â€Å"10 Things I Hate About You† is based loosely on William Shakespeare’s 15th century play â€Å"The Taming of the Shrew†. The misogynistic play tells the story of how Petrucio essentially torments his headstrong wife, Katharina (also called â€Å"Katherine† and â€Å"Kateâ⠂¬ ) until she â€Å"becomes a compliant and obedient bride† (wikipedia). The story simultaneously follows the story of many suitors competing for the love of Katharina’s sister, Bianca (Wikipedia). The film adaptation, â€Å"10 Things I Hate AboutRead MoreEssay on Changing Gender Roles in William Shakespeares Macbeth2817 Words   |  12 PagesNorton Shakespeare, crediting Lady Macbeth for encouraging her husband through both sexual taunting and the terrible force of her determination (2557-58). Macbeth responds to his wife with a clear sense of the proper boundaries of his identity as a male and as a human being, [telling her] I dare do all that may become a man;/Who dares do more is none (I.7.46-47) (2558). Both Kermodes and Greenblatts notions focus upon how Macbeths masculinity is recognized and defined -- by Macbeth himself as

General Motors Foreign Exchange Risk Management Policy Finance Essay - Free Essay Example

Sample details Pages: 4 Words: 1069 Downloads: 7 Date added: 2017/06/26 Category Finance Essay Type Argumentative essay Did you like this example? General Motors was the worlds largest automaker and since 1931, the worlds sales leader. In 2000, it had a net income of $4.4 billion on revenues of $184.6 billion. North America represented the majority of sales to end customers but international operations were also growing and international sales had reached 18% of overall sales. The key objectives of GMs foreign exchange risk management policy was to reduce cash flow and earnings volatility, minimize management time and costs dedicated to FX management and align FX management in a manner consistent with how GM operated its automotive business. Don’t waste time! Our writers will create an original "General Motors Foreign Exchange Risk Management Policy Finance Essay" essay for you Create order GM hedged only cash flows (transaction exposures) and ignored balance sheet exposures (translation exposures). A passive hedging policy of hedging 50% of all significant foreign exchange exposures arising from receivables and payables was adopted. Forward contracts were used to hedge exposures arising within six months and options used to hedge exposures arising within seven to twelve months. GMs overall yen exposure included a commercial exposure based on forecasted receivables and payables of $900 million, an investment exposure resulting from equity stakes in Japanese companies and financing exposure through a yen-denominated loan. GMS COMPETITIVE EXPOSURE GMs competitive exposure to the yen arose because of competing against Japanese automakers who had large parts of their cost structure denominated in yen.Any fluctuation in the dollar/yen exchange rate affected the operating profits of Japanese automakers significantly, since they derived 43% of their revenue from the US markets (as of 2000). The yen appreciation from 117 to 107 during the first half of 2000 had reduced their combined global operating profit by nearly $4 billion. In the second half, the yen had begun appreciating. GM needed to quantify this competitive exposure and effectively hedge it. Depreciation of the yen would lead to reduced costs for Japanese automakers (since 20% to 40% content was sourced from Japan). 15% to 45% of this cost saving would be passed on to the customer. Customer sales elasticity as measured by GM indicated that a 5% price decrease would increase unit sales by around 10%. This market share gain by Japanese automakers would be shared equally and entirely by the Big Three in Detroit. QUANTIFYING GMS COMPETITIVE EXPOSURE Assumptions: ÂÂ ·Japanese car makers source 40% content from Japan (worst case scenario). ÂÂ ·45% of cost savings is passed on by Japanese carmakers to customers (worst case scenario). ÂÂ ·Yen devaluates by 20% compared to the dollar(worst case scenario). ÂÂ ·Total cost per car is $20000 (assumed). The margin obtained by GM is approximately $5900 ($1969 * 3) on the cost. Due to competition, Japanese carmakers would also need to price their vehicles similarly. Hence the same price is assumed for Japanese carmakers as well. ÂÂ ·Loss is valued as a perpetuity at 20% discount rate. Japanese carmakers General Motors Cost of Car $20,000 Price of car $25,900 Component cost (of Japanese component) at old exchange rate of $1=100 (40% components sourced from Japan) 800,000 = $8000 Component cost at new exchange rate of $1=120 800,000 = $6,666.67 Change in profit margin $1,333.33 Addl. Margin passed on to customers ( = 45% of change in profit margin) $600.00 New price of car $25,300 Price decrease 2.32% Increased sales (elasticity = 2) 4.63% Sales in 2000 4100000 Increase in sales in 2001 (Gain by Japanese carmakers shared by Big Three) 189962 -63321 Income loss for 2001 -$249,358,098 Income loss for perpetuity (Discounting at 20%) -$1,246,790,490 Thus the loss due to competitive exposure to GM is around $1.24 billion, which GM cannot afford to ignore. The above calculations have not taken into account any growth of the market or other variables. Also assuming that GM would not respond to a 20% change in exchange rates also may not be realistic. SENSITIVITY ANALYSIS A sensitivity analysis has been carried out, by varying the Yen/Dollar exchange rate from $1 = 120 yen to $1 = 80 yen. Also the content sourced from Japan has been varied from 20% to 40%. Varying these parameters, we get the values for income loss/gain for 2001. These values are discounted at 20% to find out the loss/gain to perpetuity. In this analysis, the margin passed on by Japanese carmakers has been fixed at 45%. Income loss/gain to perpetuity for GM with changes in exchange rate and Japanese content in Japanese carmakers automobiles: Exchange Rate: $1= 120 100 90 80 Japanese content 20% -$623,405,090 0 $415,596,830 $935,097,790 30% -$935,097,790 0 $623,405,090 $1,402,636,840 40% -$1,246,790,490 0 $831,193,660 $1,870,175,890 Another sensitivity analysis has been carried out, wherein the Japanese content in the automobiles is varied from 20% to 40% and the margin passed on by Japanese carmakers to customers has been varied from 15% to 45%. Here the exchange rate has been kept constant at $1 = 120 Income loss/gain to perpetuity for GM with varying Japanese content and margin passed on by Japanese automakers to customers: Japanese content 20% 30% 40% Margin passed on by Japanese carmakers to customers 15% -$207,808,260 -$311,712,390 -$415,596,830 30% -$415,596,830 -$623,405,090 -$831,193,660 45% -$623,405,090 -$935,097,790 -$1,246,790,490 In this case, value erosion ranges from -$208 million to -$1.25 billion REGRESSION ANALYSIS To calculate the effect of fluctuating yen-dollar exchange rate on the value of GM, a regression analysis can also be carried out. The coefficient of the exchange rate will indicate how much the value of GM changes. For example, if the coefficient is negative, it indicates that GMs value will decline as the yen depreciates relative to the dollar. However due to insufficient data in the case, this exercise has not been carried out. HEDGING POLICIES FOR COMPETITIVE EXPOSURE To hedge the competitive exposure to Japanese yen, GM can try the following strategies: ÂÂ ·Shift some of its production to Japan ÂÂ ·Source some parts from Japan However, these are long term strategies and need to be evaluated carefully taking into account market considerations. These decisions cannot be taken just for hedging purposes. GM currently follows a passive hedging policy which does not include guidelines on managing competitive exposure. All deviations from its current policy had to be approved by senior executives. An easier approach to manage the competitive exposure to the Japanese yen would be for GM to increase its yen borrowings (currently around $500 million worth of yen bonds are outstanding). This would serve as a natural hedge to any depreciation in the yen and would also not require the use of complex derivatives.

The Agricultural Facets Of Appalachia Essay - 1676 Words

Appalachian Agriculture The agricultural facets of Appalachia have been influenced over time due to the introduction of various types of foreign farming practices, government enforced regulations, foreign animals and plants, and westward expansion. â€Å"Rapidly evolving technologies and fluctuating costs influence the nuances of sustainability, but the essence of the concept is protection of both the land and the people who occupy it† (400). Beginning simply with subsistence farming and hunting and evolving into modern large-scale industrial agriculture Appalachian agriculture has negatively influenced the natural landscape of the mountains and its forest which resulted in a poor economy that was only advanced after more productive farming methods were invented and practiced. Native American agriculture was largely subsistence farming and hunter-gatherer ontogeny, based on the idea the hunters and the animals shared a mutual understanding and respect and not taking more than absolutely necessary. â€Å"By the Mississippian period (A.D. 900-1550), the largest group of indigenous people within southern Appalachia, the Cherokee, had become proficient in growing crops† (428). It wasn’t until the Spanish settler’s introduction of foreign flora and fauna in the region that the subsistence farming and hunting began to shift to marketable and large scale agriculture in order incorporate new foods into their diets such as peaches, watermelons, and sweet potatoes, as well as domesticatedShow MoreRelatedThe Progressive Montessori School System1748 Words   |  7 Pagesonce produced thirty of the populous little brown bats now produced one on a good night. I applied for the master’s program at Portland State University with two objectives, to experience life in an urban environment outside of Appalachia, and to advance my geographic scholarship and research . As a master’s student at Portland State University, I have had the opportunity for inter- and intra-disciplinary exploration, professional development, and scholarly growth. My thesis, Who’s

Finding Fish A Memoir By Antwone Fisher - 1495 Words

Introduction This is a paper about the book Finding Fish: A Memoir, which was written by Antwone Fisher. By necessity given the nature of the book, the main character will be examined at length. Through careful examination of the main character a deeper understanding of the book can be reached. After the examination, a number of theoretical perspectives will be applied to the main character, as well as an explanation of how these perspectives can be used to evaluate Antwone in order to understand him better. The perspectives that will be used will be the strengths, systems, conflict, humanistic, and psychodynamic perspectives. Following the connection of the perspectives to Antwone, an explanation of why social workers use theories and†¦show more content†¦Over the course of his eleven years in the navy Antwone gained a sense of self-esteem, learned how to be more vocal, addressed the anger that his early life had built up inside him, and ultimately fell in love for the firs t time. He then spent a few years as a security guard before writing a screenplay and publishing his book. Application of Perspectives In this section, some theoretical perspectives that are often used in social work are going to be applied to Antwone. The perspectives that will be applied will be the strengths, systems, conflict, humanistic, and psychodynamic perspectives. After their application, the perspectives will then be used to assess and evaluate Antwone. It is through this application, assessment, and evaluation that a deeper understanding of the main character as well as the perspectives can be reached. Strengths Perspective Overview â€Å"The strengths perspective embraces the principle that all clients possess them. Strengths can be the client’s willingness to accept help, the client’s positive attitude, their ability to overcome hardships in the past†¦Ã¢â‚¬  (Arnold, 2008, p. 1) In the strengths perspective, the strengths of a person to resist the stressor and problem areas in their lives are what the focus is on. (Hutchinson, 2016, p. 111) What this means is that it is assumed that regardless of who the person is or what they have done, they have strengths that can help themShow MoreRelatedThe Needs of Our Societys Neglected Kids Discussed in Fishers Finding Fish: A Memoir2450 Words   |  10 PagesIn the book titled Finding fish: a memoir, the author addresses the need of our society’s neglected children to find love, safety and protection. Many children like Antwone are subjected to different types of abuse such as: physical, emotional and sexual. Foster care was an option for Antwone. Foster care is the placement for children outside the custody of their parents or legal guardians after court finding that the children have been abused or neglected. The court may also find the child to beRead MoreFinding Fish2920 Words   |  12 PagesFinding Fish Assignment 1 Barbara Calhoun SWK 358 The book, finding fish, is a poignant autobiography of the life of Antwone Quenton Fisher, an African American boy who suffered a tumultuous childhood in a foster care setting. He was born on 8-3-1959 in a Cleveland prison to Eva Mae Fisher. She was incarcerated for the shooting death of his father, her boyfriend at the time, Eddie Elkins. Initially, he spent his first few weeks of his life in a Cleveland orphanage. Then he was fosteredRead MoreConstructive Action Essay5974 Words   |  24 Pagesnecessary and apply it to my everyday life, especially at work. Exploration Phase Setting Analysis I currently work for and adoption agency called â€Å"You Gotta Belive†. We are a homeless prevention program that seeks to prevent homelessness by finding permanent moral and legal adoptive homes for teens and preteen children in foster care. We are considered a nonprofit organization. When we discuss the ideals evaluated within this course we have been learning the importance of effective marketing

Project Feasibility Study and Timeline Residential Duplex Development

Question: Discuss about the Project Feasibility Study and Timeline Case Study of Residential Duplex Development Project. Answer: Introduction This project is based on real estate development project for construction of Residential Duplex with a cash reserve of $800,000.00. The objective of the project is to develop a small residential development in a regional centre that has to be completed within a timeframe of nine months. The location for the project that has been chosen is Edwardstown in Adelaide of South Australia. The land that has been determined for construction of the duplex building has a size of 3000 sq. m. and minimum land allotment size of 1000 sq. m. The evaluation on project feasibility has been presented in the Appendix along with the project timeline. The sections of this report presents the constraints and goals of this project along with discussion on macro and micro environment business drivers for determining feasibility of the project. Constraints and goals The constraints of this project are almost similar to that of any other construction project as illustrated below: Economic constraints: This constraint mainly occurs due to limited budget and due to this condition, the construction system been adopted may not be suitable for achieving the goals and quality of the project. Legal constraints: In construction projects, there may occur various legal constraints mainly related to work law, regulations in safety and plan for supervising the project. Technical constraints: There may occur various technical constraints that may arise from restrictive site area and congested surroundings. The goal of this project is to develop a Residential Duplex with two attached residences in the city of Adelaide. This project will help to complete the construction of a small residential duplex in a regional centre. Macro-environment business drivers The macro-environment business drivers that have been taken into consideration for determining feasibility of the project are illustrated as below: Economic: The economic condition is an essential factor for the construction project as it have to be completed within the available cash reserve of $800,000.00. The price for the land that have to be purchased is $350,000 and estimated value that will be returned from the duplex project is $750,000. Thus, the economic factors associated with the project have to be determined for success of the project. Competitive: The project have to be completed by maintaining a competitive advantage by keeping the costs at a minimum rate so that other builders do not emerge in the market. The project must be completed within the estimated budget. Resourcing: The resources required for the project have to be analyzed critically so that the project is successful and resources are not over allocated for a particular activity. Demographic factors: The residential duplex will be situated in the suburbs of Adelaide thus providing an elegant feel to the residents. The residents will find it very pleasant to stay in the duplex building as it will be developed far from the crowded populace and mostly focused on retired personnel who wants to lead a peaceful life after their retirement age. Micro-environment business drivers The micro-environment business drivers that have considered in context to this project are illustrated as below: Technical /internal expertise: The skills and knowledge of the workers for completion of the project have to be evaluated prior to allocation of the resources. The resources to be allocated for the project must have knowledge on latest construction tools and techniques. Time pressures: The project have to be accomplished within nine months hence there is a need to stick to the developed plan. There is a need to complete the project with quality within the estimated timeline. The builder that has been determined for completion of the project will have to handover the Residential duplex building within nine month timeframe. Other people-related considerations: The project must not affect interests of the people in the location of land in which the residential duplex building will be constructed. The environmental impact should also be considered so that the local residents does not face any difficulties due to construction works. Conclusion From the discussion it has been identified that macro and micro environment business drives have an essential role to play in feasibility study of a project. The results achieved from feasibility study on the project depicts that it is economically feasible as the equity value of the residential duplex has been calculated to be $103000.00. The net monthly rental income is calculated to be $1000.00 that means it is totally feasible to carry out the project. Bibliography Aarseth, W., Ahola, T., Aaltonen, K., kland, A. and Andersen, B., 2017. Project sustainability strategies: a systematic literature review.International Journal of Project Management,35(6), pp.1071-1083. Fewings, P., 2013.Construction project management: an integrated approach. Routledge. Heldman, K., 2015.PMP project management professional exam deluxe study guide: updated for the 2015 Exam. John Wiley Sons. Heralova, R.S., 2017. Life Cycle Costing as an Important Contribution to Feasibility Study in Construction Projects.Procedia Engineering,196, pp.565-570. Kerzner, H., 2013.Project management: a systems approach to planning, scheduling, and controlling. John Wiley Sons. Mir, F.A. and Pinnington, A.H., 2014. Exploring the value of project management: linking project management performance and project success.International journal of project management,32(2), pp.202-217. Tamoaitien?, J., Zavadskas, E.K. and Turskis, Z., 2013. Multi-criteria risk assessment of a construction project.Procedia Computer Science,17, pp.129-133. van den Ende, L. and van Marrewijk, A., 2014. The ritualization of transitions in the project life cycle: A study of transition rituals in construction projects.International Journal of Project Management,32(7), pp.1134-1145. Walker, A., 2015.Project management in construction. John Wiley Sons. Wang, W.C., Weng, S.W., Wang, S.H. and Chen, C.Y., 2014. Integrating building information models with construction process simulations for project scheduling support.Automation in construction,37, pp.68-80.